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WILDsound TV Captures the Essence of Film Festivals in a Mobile Streaming Service


Movies – and the way we watch them – are evolving. With streaming services and mobile devices making the world of film more accessible than ever before, we may be entering a new golden age of cinema. Filmmaker Matthew Toffolo, founder of the beloved WILDsound Film Festival, aims to strike while the iron is hot with his new streaming platform, WILDsound TV. According to Toffolo, WILDsound TV is so much more than just another streaming service – it’s a digital film festival experience, exposing viewers to new films every day and offering the opportunity to provide feedback. These are just a few of the ways that Toffolo and his team have sought to capture the film festival experience in a streamlined mobile platform.

WILDsound is Redefining the Traditional Film Festival

WILDsound broadcasts a unique film festival every single day of the week, showcasing the best films from every corner of the world. Users can enjoy a growing library of independent films, original screenplays, novels, short stories, and poetry readings spanning all genres.

Fueled by the desire to provide filmmakers and screenwriters with a meaningful festival experience that centered on audience feedback, filmmaker Matthew Toffolo created the WILDsound Feedback Film Festival in 2007. The festival began as a monthly event at the National Film Board of Canada, growing steadily over time. By 2016, it had expanded to holding festivals in Los Angeles (and Chicago soon after that). WILDsound’s Toronto festivals had become a weekly event. Despite this, content is never repeated, and all genres are represented in the festival’s programming.

Bringing the WILDsound Festival to a New World

The festival has undergone many changes since its inception. Though its website and use of YouTube ads helped to make the festival profitable in the early years of its development, Toffolo claims that those sources of funding dried up in 2011, forcing the WILDsound team to rethink its approach and overhaul its strategies. In 2020, the COVID-19 pandemic prompted WILDsound to move the festival online. This unique challenge actually blossomed into a valuable opportunity. The festival was able to grow in this new format, allowing them to showcase even more films. Since 2020, WILDsound has grown to host a daily film festival, categorized by genre. 

In January 2022, WILDsound TV was officially launched. As founder Matthew Toffolo explains of this new approach, “Streaming services are the new currency.” He compares it to “having your own cable station in the 1980s.” WILDsound also created a podcast that provides filmmakers with another opportunity to promote their work.

The WILDsound Festival has been around for 15 years. In that time, it has showcased over 10,000 feature-length and short films, as well as over 8,000 screenplays. Even after years of changes, audience feedback remains a central element of the WILDsound Festival experience even today.

Accessibility was one of the team’s key concerns in creating the festival and adapting it for online audiences. According to the festival’s founder, “We get so many amazing films submitted to the festival, and people need to see these films and the talented filmmakers that made them; but when festival tickets cost hundreds of dollars or have exclusive requirements for entry, these films don’t get the reach and the attention they deserve.” This is why they set the price for the festival at just $4 a month (after the 7-day free trial). 

WILDsound is Always Evolving

In entering the realm of streaming services, WILDsound has evolved into something more than a film festival, bringing the best of both worlds to audiences across the globe. Despite facing stiff competition, WILDsound is a distinct, wholly unique presence in the market, providing an unparalleled experience for viewers. According to Toffolo, the festival’s focus on short, independent, and undiscovered films gives the platform a leg up on the competition. “We want to share some of these incredible films with the world, many of which might never see a wider release otherwise,” he explains. “Our goal is to create a platform for new filmmakers and haven for film lovers, and I think our new platform is doing exactly that.”

Learn more about WILDsound on the official website, http://www.wildsound.ca. Get in touch at info@wildsoundfestival.com or call 416-568-9046. Follow WILDsound on YouTube, Facebook, TikTok, Twitter, and Instagram. Listen to the WILDsound podcast for exclusive interviews. Submit your script or film to the festival on FilmFreeway